ShowCanada 2026
ShowCanada 2026
May 19-21
Banff, Alberta
Produced by the Movie Theatre Association of Canada (MTAC), ShowCanada is an annual conference bringing together all sectors of the film industry from Canada and the USA.
Delegates from film exhibition and distribution gather for an opportunity to network, screen movies and upcoming product, attend seminars and celebrate the magic of movie-going.
Join us for the 40th anniversary edition of ShowCanada, as we return to the Rocky Mountains, May 19-21
We look forward to welcoming you to Banff – Canada’s first and most visited national park, famous for its stunning beauty, soaring mountains, picturesque lakes, abundant wildlife, and charming town.
Enjoy three days of presentations, movies, learning, networking with the most breathtaking views imaginable!
The majestic Fairmont Banff Springs Hotel, will be home to ShowCanada 2026.
We can’t wait to see you there.
Thank you to our Partners
Registration
Registration
REGISTRATION OPENS SOON
REGISTRATION FEES
| HST 12% | Total | ||
| Early Bird (register by February 20, 2026) | $1,375.00 | $153.00 | $1,428.00 |
| After February 20, 2026 | $1,575.00 | $177.00 | $1,652.00 |
TRADE SHOW REGISTRATION
| HST 12% | Total | ||
| Early Bird (register by February 20, 2026) | $1,575.00 | $177.00 | $1,652.00 |
| After February 20, 2026 | $1,775.00 | $201.00 | $1,876.00 |
| Extra Booth | $750.00 | $112.50 | $862.50 |
HST# 888546124 RT0001
CANCELLATION POLICY
Registration will be fully refundable through April 15th. A 10% processing fee will be applied. No refund will be provided after April 15, 2026.
Schedule
Schedule
PLEASE NOTE THAT THIS SCHEDULE IS SUBJECT TO CHANGE – PLEASE CHECK WEBSITE REGULARLY
ShowCanada Registration
| Monday, May 18 | 12:00pm – 6:00pm |
| Tuesday, May 19 | 7:30am – 5:00pm |
| Wednesday, May 20 | 7:30am – 5:00pm |
| Thursday, May 21 | 7:30am – 12:00pm |
Hotels & Travel
Hotels
ShowCanada 2026 is pleased to provide preferred rates at our partner hotel.
The Fairmont Banff Springs hotel is attached to the Conference Centre where you will find registration and many of our events and sessions.
BOOK EARLY through the direct link provided to access our conference rate and please note the deadlines and booking policy.
THE FAIRMONT BANFF SPRINGS HOTEL
The legendary CASTLE IN THE HEART OF BANFF NATIONAL PARK
Step through the doors of Fairmont Banff Springs and you’ll instantly feel the grandeur of Canada’s “Castle in the Rockies”. Located just minutes away from the Town of Banff, this historic resort offers travelers the same hospitality that it has since 1888.
Rates starting at $375/night
Deadline to book: April 15, 2026
BOOKING COMING SOON
GETTING TO BANFF
FLYING TO CALGARY INTERNATIONAL AIRPORT
Book with Air Canada and use our conference code to receive a discount off your fare
Aircanada.com
Enter the code at time of purchase: VBPVHXG1
Applicable Rules
- The booking is to be made to the following city: Calgary, YYC (CA)
- The travel period begins Monday, May 10, 2026 and ends Friday, May 29, 2026.
- For North America: 5% applies on standard fares, 10% on flex fares & higher.
For International Travel: 10% on standard fares & higher. 12% discount on Business Class fares (exception: 5% on the lowest Business Class).
FROM CALGARY AIRPORT TO BANFF
“The easiest way to get to Banff — no rental car needed!”
We’re excited to partner with Banff Airporter to make your journey from Calgary International Airport to Banff as smooth as possible.
Special Deal Just for You: Enjoy 20% off Banff Airporter’s comfy, reliable shuttle service which runs 11 times daily.
Promo Code: ShowCanada
Valid for travel dates: May 13-24, 2026
To book your shuttle:
- Head to Banff Airporter and click Book Now.
- Fill in your travel details.
- When you reach the final payment page, enter the promocode ShowCanada into the “Promo Code?” box and your discount will be applied. You can also use the following link to automatically apply the code: https://banffairporter.zaui.net/booking/web/#/2637/?promocode=ShowCanada
*Please note that shuttles can fill up fast, so book at least a month in advance to guarantee availability.
Awards
THE 2026 SHOWMANSHIP AWARDS
Recognizing excellence and contribution to the theatrical movie-going experience.
THE AWARDS
ShowCanada Recognition Awards
In partnership with top circuits across the country, Showcanada honours theatre managers and staff who exemplify superior performance and a strong commitment to elevating the moviegoing experience.
These managers are chosen based on criteria ranging from customer service, operational excellence, community outreach and creativity.
The Independent Theatre Spotlight
Celebrating the spirit and enthusiasm of independent theatres across the country, this award honours a theatre demonstrating commitment, innovation, creativity, original programming and community involvement
The spotlighted theatre is selected by a jury of studio/distributor and industry representatives.
The Eugene Amodeo Showman of the Year
Named in memory of Eugene Amodeo, a longtime beloved member of the industry who exemplified the best in enthusiasm, creativity, tenacity and love of movies.
This annual award is an opportunity for theatres and distributors to honour an individual or company that has provided exceptional support, contribution or innovation to the Canadian theatrical movie business. The award is open to multiple sectors of the business including technology, concessions, media, suppliers and filmmakers.
A jury of theatre operators and studio/distribution representatives nominate and vote for the honouree.
**NOMINATIONS ARE WELCOME AND CAN BE SENT TO carrie@showCanada.ca / Subject Line: SHOWMAN OF THE YEAR **
Please include a brief note as to how you feel this company/person has contributed to helping grow and support the theatrical business.
The Rob Stewart Sustainability Award presented by Coca Cola
Rob Stewart was an acclaimed filmmaker and influential activist whose movies (Sharkwater, Revolution and Sharkwater Extinction) galvanized a movement to protect sharks, the ocean and the planet. Named in his honour, this new award will recognize a theatre whose efforts demonstrate a commitment to positive and sustainable environmental and social change.
Theatres are invited to enter based on initiatives undertaken in 2024/25. Initiatives can include innovative programming, operational efficiency, special events, community collaboration and employee initiatives.
A jury of industry representatives will select the winner from all qualifying entries
The winning theatre will receive a complimentary registration to ShowCanada 2026 along with round trip transportation and hotel accomodation in Victoria.
TO ENTER or NOMINATE A THEATRE:
Submit a letter outlining the details of any relevant initiative(s) including:
– when the activities were undertaken
– how the initiatives were intended to support social/environmental sustainability
– supporting documents/assets including any photos/video, letters of support
– measurable results and impact of the activity or event
– why these initiatives/event were important to your theatre and team
Entries can be sent via email to carrie@showcanada.ca with SUBJECT LINE: Sustainability Award
CRITERIA:
Entries will be considered based on:
– direct measurable impact – including, but not limited to, awareness building, waste reduction, energy efficiency, fundraising
– community involvement and education
– employee engagement
– innovation/creativity
– a clear commitment to sustainability
– potential for growth and ongoing activity
DEADLINE: entries must be received by March 1, 2026
The Hector Ross Award
Presented annually to the highest grossing Canadian Movie.
Trade Show
ShowCanada 2026 Trade Show
Please note schedule is tentative and subject to change.
We are committed to helping raise the profile of our participating partners. If you are interested in being featured in an eblast or discussing additional exposure through the conference, please contact carrie@showcanada.ca.
We look forward to seeing you in Banff!
Featured Exhibitors
Strong/MDI Screens
Leader in the development of projection screens.
Lighting Technologies International (LTI)
U.S. based manufacturer of Digital Cinema Xenon Lamps, certified by major OEM and best in class service and warranty.
SCHEDULE
Wednesday, May 20
| 8:00am – 1:00pm | Exhibitor Move In Available | Move In |
| 2:30pm – 4:30pm | ShowCanada Tradeshow | Trade Show open |
| 4:30pm – 6:00pm | Exhibitor Move Out | Pack out |
Exhibit Booths are approximately 8’x10′. Upon registering for your booth, a ShowCanada representative will be in touch with further details including a floor plan. Booths will be available on a first come, first serve basis.
PRICE
| HST 12% | Total | ||
| Early Bird (register by February 20, 2026) | $1,575.00 | $177.00 | $1,652.00 |
| After February 20, 2026 | $1,775.00 | $201.00 | $1,876.00 |
| Extra Booth | $750.00 | $112.50 | $862.50 |
HST# 888546124 RT0001
Registration and full payment must be received by deadline to take advantage of discount.
Each Booth will include:
- 8′ high drape back wall consisting of registered flame retardant material
- 3′ high drape side wings consisting of registered flame retardant material
- one (1) – 120 volt, 750 watt electrical outlet approved and installed by licensed electrician
- one (1) 2’x6′ covered and skirted display table
- two (2) chairs
Not included:
- Drayage and placement of display equipment
- Storage – tradeshow service rates will apply
- Customs – standard brokerage rates will apply
NOTES:
- All registration must be accompanied with full payment
- Trade Show Registration includes one (1) full complimentary registration to ShowCanada 2026
- Individual meal tickets or day passes are also available for purchase
REGISTRATION COMING SOON
BOOTHS WILL BE ALLOCATED ON A FIRST-COME, FIRST-SERVED BASIS
